ChatGPT is a useful brainstorming device. Ask ChatGPT for content material concepts, finetune the follow-ups, and also you’ll doubtless find yourself with significant solutions.

Listed below are six of my favourite content-idea prompts.

ChatGPT Prompts for Content material Concepts

Embrace Your Want

Add the phrase “Generate content material concepts to…” Then state your want. Examples embrace:

• Spur social media shares.
• Enchantment to bloggers and journalists.
• Drive natural visitors.
• Appeal to patrons on the prime of the gross sales funnel.
• Have interaction web site guests.
• Re-engage inactive purchasers.
• Educate prospects.
• Differentiate a product from opponents’ variations.

For instance, I entered this immediate searching for concepts to recruit physicians:

We’re constructing a nationwide community of docs to supply personalised healthcare providers. Generate content material concepts to draw docs who may be part of our community. Spotlight the advantages of becoming a member of a community versus an unbiased apply.

Listed below are ChatGPT’s responses:

• “Becoming a member of Forces: The Worth of a Nationwide Physician Community”
• “Streamlining Your Apply: How Our Community Simplifies Administrative Duties”
• “Navigating Healthcare Rules: Compliance Made Simple with Our Community”
• “Economies of Scale: Leveraging Group Buying Energy”
• “Threat Administration and Malpractice Safety”

Exclude a Goal Key phrase

I get good outcomes after I drive ChatGPT to exclude my organic-search goal key phrase. The responses appeal to customers who could also be unaware of my consumer’s product and are looking for one thing else.

Say a consumer supplied peer-to-peer loans. I’d immediate ChatGPT for content material concepts for individuals in search of loans however not essentially peer-to-peer, comparable to:

Give you content material concepts to draw customers trying to borrow cash. Exclude the phrase “peer-to-peer mortgage,” as many potential debtors are unfamiliar with this mortgage sort.

The response included:

• “Unlocking Monetary Freedom: How People are Serving to Every Different Attain Their Objectives”
• “Empowering Your Funds: The Rise of Neighborhood-Primarily based Lending”
• “Your Information to Borrowing and Investing with P2P Platforms”
• “The Sharing Financial system Meets Finance: Exploring P2P Lending”

ChatGPT’s partial response to the immediate searching for content material concepts for folk trying to borrow cash. Click on picture to enlarge.

Request a Format

Embrace in your immediate the specified format, comparable to:

• Listicle,
• FAQ,
• Lengthy-form information,
• Step-by-step how-to article,
• Analysis paper,
• Survey,
• Interview,
• Video or video sequence,
• Q&A.

You may also immediate ChatGPT for format concepts. Right here’s an instance:

For advertising and marketing, I write articles, publish interviews and create movies. Which different content material codecs ought to I contemplate?

Encourage Creativity

ChatGPT follows directions. It should supply unconventional concepts in that case prompted. Attempt including the next directions:

• “Keep away from generic concepts,”
• “Assume creatively,”
• “Generate authentic concepts,”
• “Deal with distinctive advantages as an alternative of repeating others.”

Goal Personas

Begin the session by asking ChatGPT to create person personas to your product. Then choose one and immediate ChatGPT for content material concepts for that persona. For instance, I entered this immediate:

My firm offers peer-to-peer loans. Generate an inventory of purchaser personas we must always goal.

ChatGPT produced potential personas, together with this one:

“‘Entrepreneurial Innovator.’ These people are entrepreneurs or small enterprise homeowners in search of fast entry to capital for enterprise enlargement, buying stock, or funding new tasks. They could discover peer-to-peer loans extra versatile and accessible than conventional financial institution loans.”

I then prompted ChatGPT:

Create 10 content material concepts to draw the “Entrepreneurial Innovator” persona.

Present Examples

Analyzing textual content is a energy of ChatGPT. Contemplate requesting concepts primarily based by yourself content material or opponents’. Right here’s a pattern immediate:

Counsel content material concepts primarily based on this content material [PASTE CONTENT HERE].

When you paste your individual textual content, request complementary concepts.