Google is discontinuing its Pixel Cross subscription service, which allowed folks to get a Pixel telephone mixed with premium companies together with YouTube Premium, Google Play Cross, and YouTube Premium for a month-to-month payment.

The corporate stated on its assist web page — noticed first by 9to5Google — that it’s going to cease providing purchases or renewals for the Pixel Cross. The corporate’s motive behind the discontinuation of the service was generic and didn’t supply a lot rationalization.

“We provide one of the best worth of our {hardware} merchandise and provides customers the flexibleness to buy their favourite companies. We proceed to judge gives primarily based on buyer suggestions and supply alternative ways for them to entry one of the best of Google,” it stated.

Google first launched the Pixel Cross service in 2021 alongside the Pixel 6 launch. At the moment, Google charged $45 per thirty days for Pixel 6 and $55 per thirty days for Pixel 6 Professional with entry to companies like 200GB storage with Google One, Google Play Cross for premium video games and apps, and YouTube Premium.

The present set of subscribers will be capable of proceed utilizing their Pixel Cross for 2 years from the subscription date. Put up that they’ll improve the Pixel machine and get $100 off, in response to the assist web page. The corporate stated that when the Pixel Cross subscription interval is over, Google’s companies subscriptions will “routinely renew at a reduction,” however didn’t elaborate on the price of the entire bundle.

Notably, Google didn’t supply the Pixel 7a or the Pixel Fold with the Pixel Cross. The corporate additionally didn’t broaden the subscription service to areas exterior the U.S.