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On this episode of the IoT For All Podcast, Andrew Cullen, Director of Marine Connectivity at Yamaha, and Alex Joseph, Chief Expertise Officer at Siren Marine, be part of Ryan Chacon to debate IoT within the marine business. The dialog covers the evolving panorama of linked boating, Yamaha’s journey into IoT with the acquisition of Siren Marine, the challenges and options in growing IoT merchandise for the marine atmosphere, the importance of information, predictive upkeep, and the way forward for linked boating.
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About Andrew Cullen
Andrew Cullen is the Director of Marine Connectivity at Yamaha. Beforehand, Cullen managed digital advertising and communications for Yamaha’s WaveRunner and Boat product strains. He additionally directed digital technique for Yamaha’s U.S. Marine Enterprise Unit Boat firms and subsidiaries. Cullen has held quite a few board positions within the expertise, marine, and watersports industries, and has been acknowledged with a number of marine and expertise advertising and innovation awards associated to digital advertising, cell functions, CRM packages, and web site growth.
All for connecting with Andrew? Attain out on LinkedIn!
About Alex Joseph
Alex Joseph is the Chief Expertise Officer at Siren Marine. He designs the product {hardware} and software program structure, identifies key applied sciences, fosters strategic partnerships, and assembles the best growth groups. Alex brings with him related expertise from two distinct fields, aviation and electronics/software program. He has beforehand labored within the aviation business as a pilot and flight teacher. He has a Bachelor’s diploma in laptop science from Pennsylvania Western College – Clarion.
About Yamaha
Yamaha U.S. Marine Enterprise Unit, based mostly in Kennesaw, Georgia, markets and sells marine outboard motors ranging in dimension from 2.5 to 450 horsepower. It additionally engineers, manufactures, markets, and sells boat management techniques, IoT management gadgets, fiberglass, jet-drive sport boats starting from 19 to 27 ft, and private watercraft. The Marine Related division, which incorporates the Siren Marine subsidiary, permits boaters to remain linked to their boats wherever, anytime.
The corporate’s imaginative and prescient is to remodel the fashionable boating expertise and paved the way to a fully-connected marine business by modern IoT Related Boat expertise. That is achieved by the Siren Related Boat app that mixes real-time vessel safety, a number of and versatile boat monitoring and monitoring capabilities, and comfort options together with distant digital switching. Via the cell app, clients have entry to and the power to manage all of those options from their smartphones or sensible watches.
The flagship machine is the Siren 3 Professional that features important commonplace options each boat proprietor or fleet operator wants, similar to battery monitoring, GPS place monitoring, and geo-fencing. From there, clients can customise their Siren 3 Professional system by including a desired mixture of wired and wi-fi sensors to observe these capabilities and areas most vital to them.
Key Questions and Matters from this Episode:
(00:52) Introduction to Andrew Cullen and Alex Joseph
(03:17) The evolution of linked boating
(06:03) Yamaha’s strategic imaginative and prescient
(12:32) Predictive upkeep and way forward for marine IoT
(13:43) Challenges in IoT maritime options
(20:35) Yamaha’s journey into IoT
(29:08) Be taught extra and observe up
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