Home Tech Substack redesigns its cellular app to spice up discovery and engagement

Substack redesigns its cellular app to spice up discovery and engagement

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Substack redesigns its cellular app to spice up discovery and engagement

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Substack is overhauling its cellular app with a redesigned Dwelling expertise to spice up discovery and engagement, the corporate introduced on Wednesday. The app now encompasses a new studying queue on the prime of the display that makes it simpler to browse from put up to put up by swiping proper. The queue helps you to shortly share posts in a word, which is Substack’s model of a tweet, or to different social media platforms.

The corporate says the redesigned queue goals to spice up retention for writers by prioritizing new posts from paid subscriptions, content material {that a} consumer has saved, and the publications that they learn usually.

Substack can be launching a discovery feed that can function notes and put up suggestions. The corporate is encouraging writers on the platform to share notes as a way to attain extra readers, and finally flip them into subscribers.

“We’re unveiling a Dwelling expertise for the Substack app that places new posts in a sublime studying queue on the prime of the display and pairs it with a feed that showcases the vitality of the Substack community,” the corporate wrote in a weblog put up. “The Substack app already drives robust progress for writers—greater than 25% of subscriptions within the community originate from the app—and we hope these enhancements will turbocharge that impact.”

As well as, Substack is shifting its inbox to the middle tab of the app. The inbox filters for saved and audio posts that can assist you discover what you’re in search of. You possibly can swipe proper to avoid wasting, or left to archive. You possibly can go to your settings to decide on between the traditional inbox design and a extra compact model.

Though that app’s Chat part continues to be within the right-most tab, Substack has moved notifications to the highest bar. Now you can additionally faucet your profile image within the prime proper nook to open your subscription library, view your profile or modify your app settings.

The app redesign comes as Substack has been working to make its platform really feel extra like a social community. Final month, the corporate launched the power for customers to comply with writers, giving customers a technique to sustain with what a author is doing with out having to subscribe to their e-newsletter.

Substack has been seeking to tackle X (previously generally known as Twitter) ever since Elon Musk took the reins of the corporate final 12 months, and made its most notable try to take action when launching its Twitter-like Notes function in April.

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