Sharing sizzling takes, standard knowledge and infographics gained’t show you how to achieve media traction.

On-line audiences need experience and opinions which might be supported by information and related expertise. Nobody builds credibility by being the loudest or first to remark.

To degree the taking part in discipline for individuals who need to share their information and opinions, TechCrunch operates a visitor contributor program. This isn’t sponsored content material: Every submission is evaluated on its deserves. This system’s general aim is to showcase a various vary of views on tech-related points.

Visitor contributions fall into two classes:

• TechCrunch+: Methods and ways for constructing and scaling startups.
• TechCrunch Opinion: Editorials about tech-related matters within the public curiosity.

The commonest causes we flip down submissions

• The article was too promotional.
• The creator addressed a basic pattern or a fundamental finest follow that’s already effectively understood.
• The publish consisted of standard “thought management,” however contained few private or actionable insights.

Earlier than submitting a visitor column, please evaluation our website to see if we’ve revealed one thing comparable.

The best way to submit a TechCrunch+ visitor column

TechCrunch+ visitor columns supply actionable concepts that readers can use to make higher choices whereas constructing and scaling startups.

We’re not searching for basic thought management, fundamental finest practices or basic overviews of latest tech or particular person sectors. To fulfill our requirements, TC+ visitor posts should have a transparent enterprise focus and share methods and ways that may produce quantifiable outcomes.

Ideally, TechCrunch+ visitor articles supply data that readers can put to work inside their very own firms and check for themselves — the extra particular, the higher. Nice matters embody superior how-to guides on fundraising, entrepreneurship, development, product administration, recruiting, or in-depth discussions of the place tech trade sectors are heading.

We’re solely thinking about columns that provide actionable recommendation written by authors who’ve direct expertise within the subject they’re protecting.

Focus

• TechCrunch+ contributors have numerous leeway to discover their matters. Since we’re writing for knowledgeable audiences, we encourage extra size than could also be regular on different websites — 1,000–1,500 phrases is typical, however we’re versatile.
• We don’t settle for visitor posts which might be based mostly in entire or partially on interviews.
• We encourage contributors to say their firms in passing to ascertain their credentials, however we don’t settle for posts during which they middle their firm’s merchandise/companies as a most well-liked answer.

Overview course of

• An editor critiques all submissions, however as a result of excessive quantity of emails we obtain, we aren’t capable of reply to everybody who contacts us.
• Please e mail drafts to guestcolumns@techcrunch.com as .TXT., .DOC, or .PDF attachments; shared Google paperwork; or within the physique of your e mail.
• We settle for detailed outlines or accomplished drafts for consideration.
• Solely submit photos you personal or have the fitting to make use of (.JPEG, .GIF, .PNG, or .TIFF no less than 1,000px huge).

Syndication

• Authors are free to republish the total article anyplace they please one week after we run the story, so long as they hyperlink to and point out the unique article.
• We don’t republish articles which have been revealed elsewhere first.

Paywall

• We place the TechCrunch+ paywall after the primary few hundred phrases of the article physique, so please present a preview of the important thing data from the article in that house.
• After we’ve revealed, we’ll share a hyperlink and a PDF with the entire textual content. Reprints can be found for buy by way of a 3rd celebration.

Deadline

• There may be not one except each events comply with one thing. We’ll usually schedule the article to run inside every week or so as soon as it nears the ultimate phases of manufacturing.

Conflicts of curiosity

• We would like readers to make use of our data to make massive choices, which suggests they have to have the ability to belief what we’re offering them. So, we decrease conflicts of curiosity the place doable and are totally clear the place they happen.
• Please be aware anyplace you do have potential conflicts. In reality, we’ve discovered that writing about your personal experiences or choices helps reinforce your credibility.

Generative AI

• We don’t settle for contributions that embody textual content or photos produced by way of generative synthetic intelligence.

The best way to submit a TechCrunch Opinion visitor column

We publish TechCrunch Opinion visitor columns with out a paywall as a result of they tackle technology-related matters within the public curiosity.

Our aim is to supply readers materials written by authors who symbolize a broad array of numerous opinions and lived experiences. Subjects for these columns should be well timed, convincingly within the public curiosity, and never one thing that our employees might write about immediately.

Past stating the creator’s opinion, these columns ought to give readers a greater understanding of the topic beneath dialogue and assist them perceive the way it’s related to their pursuits.

Focus

• Visitor contributors have numerous leeway to discover their matters. Since we’re writing for knowledgeable audiences, we encourage extra size than could also be regular on different websites.
• We’re considerably versatile, however most TechCrunch Opinion articles are 750–1,000 phrases.
• We don’t settle for visitor editorials which might be based mostly in entire or partially on interviews.

Overview course of

• An editor critiques all submissions, however as a result of excessive quantity of emails we obtain, we aren’t capable of reply to everybody who contacts us.
• Please e mail drafts to opinions@techcrunch.com as .TXT., .DOC, or .PDF attachments; shared Google paperwork; or within the physique of your e mail.
• We settle for detailed outlines or accomplished drafts for consideration.
• Solely submit photos you personal or have the fitting to make use of (.JPEG, .GIF, .PNG, or .TIFF no less than 1,000px huge).

Modifying

• If accepted, we’ll edit submissions for readability and fact-check them previous to publication. If we now have substantial edits or questions, we’ll contact contributors earlier than publishing.
• We solely publish data we will confirm, so please present hyperlinks to major sources.

Syndication

• Authors are free to republish the total article elsewhere one week after we run their publish on TechCrunch.com, so long as they hyperlink again to and point out the unique article.
• We don’t republish articles which have been revealed elsewhere first.

Paywall

• We publish TechCrunch Opinion articles with out a paywall. They’re all the time free to learn.

Deadline

• We don’t assign deadlines except each events comply with one thing. We’ll usually schedule an article to run inside every week or so after we settle for it for publication.

Conflicts of curiosity

• We would like readers to make use of our website to make main choices extra efficiently, which suggests they want to have the ability to belief the knowledge we’re offering them.
• We are going to decrease conflicts of curiosity the place doable and are totally clear the place they happen. You probably have a private or monetary relationship with a subject you write about, please tell us.
• We’ve discovered that writing about your personal experiences or choices helps reinforce your credibility to our viewers.

Generative AI

• We don’t settle for contributions that embody textual content or photos produced by way of generative synthetic intelligence.

We don’t work with content material entrepreneurs, search engine marketing specialists or freelancers

TechCrunch’s visitor contributor program doesn’t settle for submissions from freelance content material writers, content material entrepreneurs, bloggers, search engine marketing specialists, or different individuals who distribute content material on behalf of third events, and we’ve by no means charged a charge for publishing visitor articles.

For those who’re thinking about putting paid, sponsored content material on TechCrunch, please full this manner and somebody might be in contact if they’re thinking about working with you.

The best way to submit a contract article

To pitch a contract piece to TechCrunch, contact freelance@techcrunch.com.